Wednesday, July 16, 2008

Radiohead "House of Cards"


Created using a camera-free laser imaging system, this new video for Radiohead's "House of Cards" positions technology as the driving force behind the music. At a symbolic glance, it's almost seems that Radiohead surrendering to a future where the megaband is pixelated by the collapse of the traditional label structure. Whether they meant to send this message or not, it's interesting that this video was produces during a time when the music industry is adapting to new technologies and unconventional distribution models.

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